As COLLOQUY Partner, Kelly directs all publishing, education and research projects at COLLOQUY, where she draws on her broad experience as a loyalty strategy practitioner in developing articles, white papers and educational initiatives. An acknowledged expert in the theory and practice of loyalty marketing, she also regularly contributes to DM News, The DMA Insider, DIRECT and BrandWeek, and is often cited by publications such as Newsweek, Advertising Age and Smart Money.
Kelly is a featured presenter at many industry conferences and has taught loyalty workshops and webinars around the world. She previously launched and managed COLLOQUY’s strategic consultancy, working with clients such as Lennar Homes, MGM MIRAGE, Eddie Bauer, Best Buy, HP Software and Visa International. Prior to joining COLLOQUY in 1996, she held marketing positions with Buyers Choice (now The Polk Company), database marketer ACS and Equifax Consumer Direct

KEYNOTE TOPIC ; Reaping Rewards: Tackling The Next Big Trends In Customer Loyalty
As traditional loyalty marketing moves beyond points and reward programs and merges with the next generation of CRM technologies, forward-thinking companies are using customer  data to transform their organizations from product/channel-facing to customer-facing enterprises. Every decision these companies make is evaluated on how it impacts their loyal customers. Loyalty marketers are faced with pressure to innovate to keep pace, or risk getting lost in the mix. This session will explore some of the hottest trends in loyalty marketing today, drawing on real-life examples from cutting-edge programs from around the globe. 

WORKSHOP TOPIC ; Building A Customer Safety Net—Techniques to Predict (and Stop) Customer Churn
In the battle for top-of-wallet status, you work hard to make sure that customers pull your credit card out first for purchases.  But, the battle doesn’t end there.  As the competition jockeys for higher usage rates, how can you identify the warning signs that your customers might be starting to split their card usage?   Through a combination of analytics and marketing savvy, you can build a customer safety net.   In this information-packed session, you'll discover how to:
Capitalize on the “early warning” signals your customers are sending
Build a dynamic Defection Defense Score to identify your most likely defectors before they leave 
Use an event-triggered communication strategy to act before it is too late 
Employ multi-dimensional targeting methods to create actionable strategies to retain your best customers and reduce churn

Before becoming his own boss on April 1st 1980, David served an ideal apprenticeship, starting at age 13, but extending through an exciting stint in big league advertising, a spell running a factory in Bradford and a learning curve stint with a large US business services group. He has been listed in many top people surveys, including being runner up in a survey of staff centred CEOs. David was given public recognition in 2008 for his work in Corporate Social Responsibility, the first to be given the award under this single citation.
He started selling and enterprise in early teens and still gained an excellent education, a degree in Economics and Politics, plus an MBA.

Maitri is an experienced marketer with over 20 years experience in the FMCG industry.
At HSBC her role is to develop innovative, differentiated products and a competitive marketing strategy to achieve overall business targets for the Bank. A key aspect of her role is Customer Relationship Management, and building the saliency & imagery for the HSBC brand in India.
Maitri worked with Colgate Palmolive Co. in New York prior to joining HSBC. She is an MBA from Jamnalal Bajaj Institute of Management.

Ram has more than 25 years of experience in Brand Building, Direct Marketing and Loyalty Marketing. He is part of the Asia Pacific think tank for Accentiv’. He is one of the 20 global loyalty experts quoted in The Loyalty Guide III. Ram is a B Tech from IIT Madras and PGDM from IIM Bangalore.

Subir is a commerce graduate from St. Xavier’s College, Kolkata and has done his Executive program from Tuck School of Business, Dartmouth College, Massachusetts. Prior to joining Aegis Academy, Subir has worked with BPL Mobile, Blow Plast & Planet M.

In his current role Arvind is responsible for Leo Burnett operations in India, Pakistan, Sri Lanka and Bangladesh. Arvind is an MBA from the Indian Institute of Management Ahmedabad. After spending the first two years of his career in marketing, he joined his first love- advertising. Over the years, Arvind  has been associated with various successful brands.

Sanjai has been a hands-on loyalty specialist for the last 12 years. As a strategist, he has played critical roles in designing & managing coalition loyalty programmes.
His loyalty stint began with Emirates Loyalty Company LLC and handled the pioneer CompanionPoints, a smart card based loyalty program in the Middle East. He holds a PGD in training & performance management from CLMS, University of Leicester. He moved back to India four years ago. He joined ITC Infotech India Limited after a two year sabbatical to research for a book on the "Indian-Psyche".

Kaizad started his career with Lowe in 1995 and moved to Ogilvy & Mather twelve years ago. Since then he has been with Ogilvy & Mather Advertising. In early 2004, he moved to OgilvyOne Worldwide.
He did his under gradraduation from Sydenham College (Mumbai) and post graduation from NMIMS Mumbai.

Sandeep is a management professional with over 16 years of rich cross-functional and global experience with leading companies in India like Zenith Computers, Euro RSCG Advertising and Ebony Retail and in the US with companies like Deloitte Consulting & The Coca-Cola Company.  He has recently moved back to India after working in the United States for eight years. 
Sandeep is a double MBA from IMT Ghaziabad and the Cox School of Business, Dallas, Texas. 

Simran joined American Express in India 16 years ago, and subsequently held several senior positions in the Asia Pacific Australia region based in Hong Kong and then the United States.
In her current role, Simran is responsible for driving American Express Product Line strategy as well as leading the new product development team.
Simran earned her Bachelor's degree from Jesus and Mary College, Delhi University and received her Post Graduate Diploma in International Management from International Management Institute, New Delhi.

Vinay comes with a 16 year experience in Sales & Marketing across various product categories. His experience includes FMCG (Lintas Advertising & Marico Industries Ltd), Consumer Durables (Asian Paints & Blowplast), and Services (Pantaloon Retail).               
In his current role Vinay is responsible for all Consumer Marketing for the Shoppers Stop brand, both Mass Media & Direct Marketing.
He has completed his Master of Management Studies from Sydenham Institute of Management. Prior to which he has done his Bachelor of Science in Statistics from St. Xavier’s College.

An industry expert in development of premium international brands in India, Shailesh is working for the last 3 yrs with Tommy Hilfiger Apparel business in India. Before joining Tommy Hilfiger business, he was with Benetton PLC, Italy. Prior to Benetton PLC, he has worked for 13 years with the Madura Group.
Sailesh has a Bachelor of Engineering degree and also a MBA degree from NM Institute of Mgmt Studies, Bombay

An alumni of Indian Institute of Management - Ahmedabad, Pranesh founded Brandscapes after three decades of hands-on experience as a professional manager in marketing, marketing research and communication strategy. His experience spans multiple facets of brand building and marketing strategy. Recognised as an astute brand and communication strategy thinker, he has been a guiding force behind some of India’s leading brands.

Douglas is responsible for developing and leading Carlson Marketing’s global creative and communication activities – ensuring innovative ideas exceed present and future client needs. Based in Minneapolis, MN, he oversees teams around the world. 
With consumers in greater control, Doug has the expertise in developing campaigns that grab attention, elicit a response and ultimately change behavior. Prior to Carlson, Doug was with JWT’s RMG Connect. His prior experience includes developing and managing numerous award-winning web development, e-commerce and non-traditional marketing initiatives. 

"Down to earth, but still above you all", goes well in describing Satish. Being an enthusiast for creative approaches, he believes that one idea gives way to another. With over 20 years of experience in Sales, Marketing and CRM, Satish has worked with organizations like Canon, Xerox, Digital, Hutchison, Haymarket, OgilvyOne, Wunderman India and many more. Currently he is the Chief Operating Officer for ClozR Customer Communication Pvt. Ltd. a Dentsu Entity.

As CEO of Innoviti, Rajeev leads one of India’s most promising companies in the business of providing payment and marketing technologies to retailers. Prior to founding Innoviti, Rajeev was Vice President and Head of Broadband Communications Business at Sasken, Bangalore. He has done his Bachelors and Doctorate from IIT, Bombay.

Gayatri has 17 years of marketing experience, She started her career with Procter & Gamble in 1992, and then joined General Mills India, as part of the start-up team in 1996.  She has led the Marketing function for the company in India from 2001. she is a post graduate from the Indian Institute of Management, Calcutta.

Before his foray into entrepreneurialism, Shaurav has held several management consulting positions with leading global advisory firms. Prior to joining Corporate Executive Board, he was with Hindustan Unilever where he served for almost 4 years. Before joining HUL, he was the founder and CEO of OnScreen Interactive., Arlington, Virginia.
He holds an undergraduate degree in Economics from Madras Christian College and also received his MS in Applied Economics with distinction from Wisconsin, USA. 

A sales and marketing professional with over 14 years experience in Banking, Financial Services, FMCG & Manufacturing, Upendra has played key strategic roles in establishing 3 new businesses and over 15 new product launches. He has worked extensively in the areas of credit & debit cards, retail payments, direct banking, merchant acquiring, micropayments & loyalty and also with several leading brands in setting up and managing the credit card cum loyalty programmes.

Akash has many years of experience in the loyalty industry, having managed the reward program for Air Miles in Canada. Currently he is responsible for Groupe Aeroplan’s efforts in India. 

Originally from London, Nik is an incentive, retention and loyalty marketing specialist with experience stemming across a variety of disciplines. He joined Carlson Marketing in 1996 and is currently responsible for its services in Singapore, Malaysia, India and Hong Kong. Prior to joining Carlson Marketing, he worked for banking giant Credit Suisse. He began his career with Rank Xerox.
Nik received a bachelor of honor’s degree in Business Studies from the University of Portsmouth, and a CIM diploma from the Charted Institute of Marketing.

After launching India’s first loyalty program (for ITC-Welcomgroup) in the 1980s, Ajay has spent nearly 25 years working and consulting in loyalty, data-driven marketing and CRM in India, the US, the UK and Singapore. He has implemented data-driven marketing and loyalty programs across 65 countries for companies including IBM, P&G, Unilever, Citibank, Ford, British Telecom, AT&T and myriad others.
After schooling in India, the U.K. and France, Ajay graduated from St. Xavier’s College and the IIM (Calcutta).