Anticipate the Demands of Consumers and Win their Loyalty

Customers are becoming harder to please and even harder to retain. They’re extremely informed, increasingly price conscious and less brand loyal.

Loyalty Summit 2012, will give you the insight and tools to develop ultimate customer strategy and make a valuable impact on your business goals. Listen to experts who will help rejuvenate your loyalty strategy, attract, engage and retain customers, and strengthen your market position in a challenging and competitive economic climate.

Be a part of the only cross-industry event where senior-level executives dedicated to customer loyalty strategy can learn;

	How to identify key drivers and demands of target customers
	How to differentiate customer needs and manage effective marketing campaigns
	How to optimise points programs and incorporate innovative reward incentives
	How to improve returns on business intelligence through effective CRM data investment
	How to monetize social media and new technologies that are driving engagement
	How to maximise the value obtained from cross industry partnerships

Who Should Attend
	CRM Solutions and IT strategists
	Marketing/Sales leaders
	Customer experience/service executives
	IT leaders who support Marketing, Sales & Customer Experience
	Web and social media strategists
	Application leaders and architects
	Brand Consultants
	Reward Programme Specialists